Robinson Fresh® and Albert Bartlett bring premium potatoes to North America
A leading potato brand from the United Kingdom is now exclusively offered by Robinson Fresh
EDEN PRAIRIE, Minn. (Oct 18, 2017) – Robinson Fresh®, a division of C.H. Robinson, is now the exclusive provider of Albert Bartlett potatoes in North America. Albert Bartlett is a leader in the fresh and frozen potato market for the United Kingdom, and is increasing its presence in North America with headquarters in Denver and growers throughout the continent.
“When we heard Albert Bartlett was looking for opportunities to further expand into the North American market, we knew we wanted to get involved,” said Michael Castagnetto, vice president of global sourcing at Robinson Fresh. “Albert Bartlett plays in a unique space in the food industry that we see as the forefront of consumer trends – the company prioritizes flavor to drive the category and provides a premium option to offer a meaningful culinary experience. As Michelin-star chefs and home cooks alike are utilizing this product, we believe this is the future direction of the produce industry.”
In this new business relationship, Robinson Fresh is focused on providing customer-based solutions across the entire supply chain, while Albert Bartlett is focused on grower relationships and product innovation. The Albert Bartlett team is bringing their potato knowledge and history in the United Kingdom to North America to create a new eating experience for this region.
“We wanted to work with someone who understands and can simplify the complexities associated with the North American produce market while appreciating the care we put into each potato,” said Steve Barker, vice president for Albert Bartlett. “When the Bartlett family started this company, they started it with a passion to share with the world what a high-quality potato could and should taste like. In working with Robinson Fresh, we’re helping to share a UK favorite with the rest of the world. We look forward to continuing to expand our Albert Bartlett offerings.”
Albert Bartlett offers exclusive potato varieties that are grown, stored, packaged and delivered with a quality-first mindset. The company is most known for the Albert Bartlett Rooster® variety, a red potato known as “Ireland’s favorite potato®.” The Rooster can stand up to a number of cooking methods while maintaining its flavor profile, making it unique to the North American potato market.
About Robinson Fresh®
Robinson Fresh® specializes in sourcing and transporting fresh produce for consumers around the world. As one of the largest produce providers in the world and a division of world-leading 3PL C.H. Robinson, Robinson Fresh offers the highest quality products, services and solutions. Customers take advantage of year-round and global product supply, cold chain expertise, world-class account management, and impactful category insights. This expertise fuels Robinson Fresh’s ability to create and execute innovative supply chain solutions for customers, from seed to shelf. For more information about Robinson Fresh, visit www.robinsonfresh.com.
About Albert Bartlett
Albert Bartlett is a progressive family brand, established in 1948 and dedicated to providing flavorful, wholesome food for proper meals, developing its range to fit with today’s meal providers. The company is family-owned and is fiercely committed to providing a branded range of the best potatoes grown in the most responsible way. For more information, please visit www.albertbartlett.com.
Liz Erickson Monson
Senior Communications Specialist